Chief Operating Officer and Founder
Her studies in electrical engineering took her to the United States, where she carried out significant research work in speech and image processing at Tufts University in Medford (Massachusetts). From 1982 to 1988 she explored the different techniques of image coding and speech synthesis and analysis through a number of projects subsidized by the American government. Throughout this period, she published several research-related works and took part in various technological conferences within the United States. Following a Masters and a Doctorate in her chosen field and a period with the A.I. Dupont Institute as consultant on an important research program, Soraya Kefs returned to France and decided to form her own company. 1989 saw the launch in Paris of Aptimal Technology, specialized in tailor made technological developments for major companies. She co-founded FastBooking in 2000, a company in the forefront of innovation and one of the first Internet pure-players in the hospitality industry. Fastbooking has been delivering industry-leading solutions and consulting expertise and serves now more than 6000 hotels around the world, from offices in Europe, Asia, and North America.